The company will showcase its technology ecosystem and reaffirm its commitment to supporting the development of a strong, transparent, regulated gaming industry across the region.
Press release.- SOFTSWISS is set to be a prominent presence at BiS SiGMA South America 2026, scheduled to take place in São Paulo from April 7–10, serving as the main partner for the event. This involvement underscores the software provider’s expanding influence in the Latin American igaming market and its established relationship with SiGMA, both driven by a shared objective to foster a robust and transparent regulated gaming ecosystem throughout the region.
The event will commence with a significant opening ceremony featuring Eman Pulis, founder of SiGMA Group, Rubens Barrichello, SOFTSWISS’s non-executive director in Latin America, and Brazilian authorities. Their participation will officially inaugurate BiS SiGMA South America, setting the stage for one of Latin America’s most anticipated industry gatherings.
Last year, Rubens Barrichello made a notable entrance before the opening ceremony in a red sports car, creating a memorable highlight of the event. This year, SOFTSWISS, in collaboration with SiGMA and Barrichello, aims to surpass expectations by planning an even more impressive opening for the exhibition.
Olga Resiga, Chief Business Development Officer at SOFTSWISS, stated: “Latin America is currently one of the most dynamic and promising regions for the igaming industry, with Brazil playing a pivotal role in this evolution. At SOFTSWISS, we view the region not just as an avenue for growth but as a long-term strategic focus. Our position as the Main Partner of BiS SiGMA South America demonstrates our dedication to investing in the market, championing the growth of a strong regulated ecosystem, and collaborating closely with operators to ensure the industry’s sustainable and successful expansion.”
Eman Pulis, founder of SiGMA Group, commented: “Returning to Formula 1, I always admired how Rubens Barrichello prioritized the team during the 2010 German Grand Prix. Not all drivers are willing to forgo personal victory for the greater good. I observe that same team-first mentality in the leadership at SOFTSWISS today, which likely explains the effectiveness of our collaboration. I eagerly anticipate welcoming Rubens and the SOFTSWISS team to BiS SiGMA South America 2026 in São Paulo this April.”
The company’s presence at the event will be centered around the theme “Fuel your growth. We are the team behind you”, drawing inspiration from motorsport, where progress is fueled by teamwork, precision, and powerful engineering supporting every successful driver. At the SOFTSWISS booth, attendees will have the chance to compete against Rubens Barrichello in a virtual racing simulator set on the renowned Interlagos circuit, bringing the theme to life through an interactive experience that links motorsport performance with technological advancement.
SOFTSWISS has recently reinforced its commitment to Brazil by becoming a member of ANJL, with Carla Dualib, Regional Business Development Manager in Latin America, representing the company. This membership signifies the company’s active involvement in promoting the development of a sustainable and transparent gaming industry in Brazil.
The company continues to expand its presence across Latin America following the certification of its core products for the Brazilian regulated market. The SOFTSWISS igaming solutions ecosystem, which includes the Casino Platform, the Sportsbook, and the Game Aggregator, empowers operators to successfully launch and scale their businesses in one of the world’s most promising regulated markets.
Delegates and partners are invited to discover the latest igaming innovations and explore local growth opportunities at booths M80 & M85 during BiS SiGMA South America 2026.