Bally’s Reports Strong Fourth-Quarter Revenue Growth

Helped by a new casino in Baton Rouge, Bally’s Corp. saw its fourth-quarter revenue climb 28.6 percent to $746.2 million. The company released these figures late on March 16.

In line with its standard practice, Bally’s did not disclose profit or loss figures for the quarter or the full year of 2025. The year 2025 concluded with $108.2 million in cash available and long-term debt rising to $4.5 billion from $3.3 billion in 2024.

Revenue for the casino division increased by 12.9 percent during the quarter, reaching $366.2 million. Meanwhile, North American digital-gambling revenue, which includes igaming and sports betting, surged 55.4 percent to $62.3 million.

Cash flow for the casino division in the fourth quarter rose 5.6 percent to $85.3 million. In North American online wagering, a negative return on investment of $10.2 million shifted to a positive cash-flow return of $800,000. Additionally, online revenue in Spain and the United Kingdom grew by 6.3 percent.

Online results outside of North America have been integrated into Bally’s Intralot, a merged entity that reported consumer-facing revenue of $236.5 million, marking a 13.9 percent improvement. This follows Bally’s sale of its international online businesses to Intralot in October for €2.7 billion, a transaction that involved assuming a controlling stock position.

Throughout all of 2025, Bally’s casino revenue decreased from $1.3 billion in 2024 to $1.2 billion. This decline was outweighed by significant growth in business-to-customer online activity, which reached $753 million, as well as increases in business-to-business online revenue of $97.3 million and North American digital gambling of $196.3 million.

Making a rare public comment, Bally’s CEO Robeson Reeves stated, “Our fourth quarter capped off a successful and truly transformational year for Bally’s. During 2025, we reshaped and broadened our portfolio both domestically and internationally, across online and retail platforms, while reinforcing our balance sheet and positioning the company for growth in the near and long term.”

Reeves drew attention to the construction progress at Bally’s Chicago and the company’s designation to develop a $4 billion megaresort in The Bronx. Regarding the planned Bally’s Las Vegas, he was less specific, noting, “We continue to move forward with our development” and adding that construction is “already underway to support the A’s 2028 season opening.”

Reeves wrapped up by saying, “Our strategic initiatives over the past year have established a scaled, expanding, global omni-channel provider of retail and online experiences. We continue to show strategic and prudent use of our capital resources and balance sheet to drive growth and returns for our stakeholders. Together with our operational expertise and long-term vision, we are aggressively pursuing and executing the many growth opportunities that lie before us.”