Amusnet reinforces its position in Brazil’s gaming future at SBC Summit Rio

(AsiaGameHub) –   The brand’s exhibition booth served as a gathering spot for operators, partners, and key industry stakeholders.

Press release.- Brazil’s gaming sector is entering a new era, propelled by regulatory progress, innovation, and a rising focus on sustainable player interaction. At SBC Summit Rio, Amusnet reaffirmed its dedication to the market via its on-site exhibition presence and active involvement in industry discussions shaping the future of gaming across the country.

A central hub for industry-wide collaboration

Throughout the event, Amusnet’s booth acted as a meeting space for operators, partners, and industry stakeholders, opening up chances to explore partnership opportunities and commercial initiatives. The summit offered a high-value platform to deepen existing relationships and discuss new prospects as Brazil continues to establish itself as one of the most dynamic regulated gaming markets worldwide.

Marco Pequeno, Amusnet’s Brazil country manager, stated: “Brazil is moving into an incredibly exciting phase for its gaming industry. As regulatory frameworks continue to shape the market, we are seeing strong momentum around cooperation, innovation, and long-term sustainability. Events like SBC Summit Rio are critical for uniting the industry to share insights and drive the market forward.”

Leading discussions around gaming innovation

One standout highlight of Amusnet’s attendance was the panel “Engineering the Next Generation of Casino Hits,” moderated by Marco Pequeno at the Tech Innovation Stage.

The discussion brought together top industry experts, including Stefano De Andrade Lima, Brabet’s Brazil country manager; Fernando Mora, igaming business development executive at Sportradar Brazil; André Sapuca, head of product at BetMGM; and Marcelo Vazão, head of CRM at BTT Group.

During the session, speakers examined how collaboration between operators and game providers, paired with technological advancements and data-informed design, is shaping the next wave of casino experiences. Player retention emerged as one of the sector’s core priorities, with panellists noting the growing importance of sustainable engagement strategies supported by reward mechanics, jackpot systems, and customised gameplay experiences.

Pequeno added: “Tighter cooperation between operators and suppliers will be critical to building the next generation of high-performing casino products. By combining technology, data insights, and deep local market knowledge, we can create experiences that truly resonate with players.”

Localisation and the critical role of local market expertise

The conversation also covered the value of localisation in creating meaningful, relevant player experiences in Brazil. Panellists stressed that engaging Brazilian audiences requires more than just adjusting visuals or themes, instead demanding a deep grasp of local cultural nuances and player behavior patterns.

“Localisation extends far beyond simply adapting game themes,” Pequeno commented. “To truly connect with players in Brazil, we need to understand the cultural subtleties and day-to-day experiences that shape how audiences interact with gaming content.”

Deepening partnerships to support long-term growth

Beyond the speaking stages, the event generated strong positive momentum for Amusnet’s commercial activities in the region. The team held multiple strategic discussions with operators, aggregators, and partners, advancing conversations around platform integrations, marketing collaborations, and upcoming initiatives.

These talks reinforced Brazil’s strategic importance within Amusnet’s global growth roadmap and highlighted the rising demand for suppliers with certified product portfolios, localised expertise, and proven experience operating in regulated markets.

As Amusnet enters its second decade of operations, the company continues to prioritize strengthening partner relationships and expanding its portfolio of certified solutions.

“Brazil is a core strategic market for Amusnet, and our focus is on growing in lockstep with the local industry,” Pequeno concluded. “By deepening partnerships and expanding our product portfolio, we aim to support operators in delivering engaging and sustainable player experiences.”

Through its participation at SBC Summit Rio, Amusnet reaffirmed its commitment to supporting the continued development of Brazil’s regulated gaming industry while building robust partnerships across the local market.